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THE IMPORTANCE OF SOCIAL MEDIA

Importance of social meida

Just about everyone you speak to uses some form of social media, whether it be Facebook, Twitter, Linked In or one of many others. If you’re running a business, it’s important to engage with your customers and one easy way of doing that is by having a presence on leading social media sites.

We’re going to use Facebook for our example and explain to you the benefits of having a fan page. Fan pages work by users “liking” your page which then shows in their friends newsfeeds and in turn, maximises the potential for generating more “likes” from users curious about their friends endorsement of your page. Another interesting fact is that people are more inclined to buy a product or use a service that has been endorsed by one of their friends or someone they know as they trust them.

FACEBOOK STATISTICS

  • More than 800 million active users
  • More than 50% of our active users log on to Facebook in any given day
  • Average user has 130 friends
  • More than 900 million objects that people interact with (pages, groups, events and community pages)
  • Average user is connected to 80 community pages, groups and events
  • On average, more than 250 million photos are uploaded per day
  • More than 70 languages available on the site
  • More than 75% of users are outside of the United States
  • Over 300,000 users helped translate the site through the translations application
  • On average, people on Facebook install apps more than 20 million times every day
  • Every month, more than 500 million people use an app on Facebook or experience Facebook Platform on other websites
  • More than 7 million apps and websites are integrated with Facebook
  • More than 350 million active users currently access Facebook through their mobile devices
  • More than 475 mobile operators globally work to deploy and promote Facebook mobile products

With impressive statistics like that, you need to ask yourself why you’re not already on Facebook and taking advantage of all it has to offer.

HOW CAN WE HELP?

We offer two facebook fan page design packages which will help increase brand awareness and help you gather important feedback and data from your customers. Once setup, we also provide monthly maintenance for your pages to update content and keep it current.

January 14, 2012 at 7:20 pm | Social Media | No comment

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